February 2001

Timber Trade Federation Launches Online Product and Member databases
28th February 2001

Following the launch in September 2000 of the TTF's new web site at www.ttf.co.uk, this month sees the addition of two new interactive services to the leading timber industry site. The web site now features a member and product directory in order to provide direct access for web site visitors.

For both industry professionals and consumers, the directories provide immediate access to important information and assists in the location of timber industry professionals, products and services, saving valuable time and effort. Visitors to www.ttf.co.uk are now able to search the members' directory by name or location and are provided with a list of members and their products and services in their area.

The range of products offered by TTF members covers all aspects of timber whether softwood, hardwood or panel products. All these products adhere strictly to current European Standards and Codes of Practice. All companies in membership of the Federation have had to satisfy strict criteria before joining.

Alternatively, users can search by product or service type. A product search provides details about timber product type, density, colour, durability, permeability, origin and species name. A service search provides access to information on doors, flooring, windows, decking, sawmilling and joinery specialists to name just a few of the services provided by TTF members.

ttf.co.uk also provides Federation members, consumers and industry professionals with immediate access to a host of additional online information and services, reinforcing the TTF's role as the leading trade body for the timber industry.

Mark O'Brien, the TTF's Public Affairs Manager said, " This is yet another positive development in the Federation's communications strategy. Our website continues to develop as an important source of information for a range of audiences, particularly specifiers and consumers. "

For Further Information email Mark O'Brien or telephone on
020 7839 0126

wood. for good campaign goes live on TV
28 February 2001

wood. for good launched the TV phase of the advertising campaign on Monday 26 February 2001 at 9.30 pm, during the screening of " Who Wants To Be A Millionaire? "

The campaign will reach over 5 million ABCI adults, which is approximately 90% of all ABCI adults in London with an average viewing of six times each. It will run till the end of April. Mark O'Brien, the TTF's Public Affairs Manager said, " This is a major development in the campaign. Never before, has the timber industry advertised on television. It means that it adds value to the advertisements carried in the broadsheets, consumer and trade press by increasing viewer recognition. The campaign has started in the London area but will be extended to other parts of the country later.

The wood.for good campaign is the biggest single promotional initiative in the UK timber industry's history and we look forward to it producing results in the coming year. "

For Further Information email Mark O'Brien or telephone on
020 7389 0126